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Presented in 23 compact lessons, THE ART OF PROFITABILITY features an ongoing tutorial between two fictitious individuals: the old and wise teacher, David Shao, the business master, and his pupil, Steve Gardner, a young and ambitious manager. Along the way, Zhao goes through a number of business models and pushes his student to examine how a variety of businesses go about making money. Through Zhao's teachings, Steve begins to see how profits can be improved simply by taking a step back and gaining a new perspective. |
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| Author(s) : Adrian J. Slywotzky | Format : Paperback Book |
| ISBN-10 : 0446692271 | ISBN-13 : 9780446692274 |
| RRP : £12.99 | Best available price : £ / $ |
| Prices as of : BST check live prices | |
Country Publication : United States
Publication Date : 05/02/2004
Publisher : Little, Brown & Company
Page Length : 252mm
Page Size : 190mm