Social Psychology by Douglas T. Kenrick & Steven L. Neuberg & R.B. Cialdini

Unraveling the Mystery

Offers instructors chapter-by-chapter lecture preparation and assessment to help them make the most of their time, both in and out of the classroom. This title also offers students chapter-by-chapter resources to help them master the material, and test their comprehension before the exam. Social Psychology: Unraveling the Mystery explores how social behavior is goal-directed and a result of interactions between the person and the situation. Social Psychology Unraveling the Mystery has two features that set it apart from other social psychology textbooks: Opening mysteries: Each chapter begins with a mystery of social behavior, designed not only to grab student interest, but also to organize the ensuing discussion of scientific research: Why would a poor black washerwoman give away her hard-earned life-savings? What psychological forces led the Dalai Lama, the most exalted personage in Tibet, to forge a lifelong friendship with a foreign vagabond openly scorned by Tibetan peasants? Why would a boy falsely confess to murdering his own mother? A unique integrated approach to social behavior: Rather than encyclopedically listing unconnected factoids, the authors organize each chapter around the two broad themes, asking: (1) what are the goals that underlie the behavior in question? (2) what factors in the person and the situation link to each goal? The book thus presents the discipline as a coherent framework for understanding human behavior. Cutting-edge scholarship, lively writing, and the authors' strengths as both respected researchers and expert teachers, all come together to make the third edition of Social Psychology: Unraveling the Mystery an accessible and engaging read for students, and provides a modern and cohesive approach for their teachers.
`Author(s) :` Douglas T. Kenrick & R.B. Cialdini	`Format :` Hardback Book
`ISBN-10 :` 0205420486	`ISBN-13 :` 9780205420483
`RRP :` £40.99	`Best available price :` £ / $
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Product Details:

Country Publication : United States

Publication Date : 26/08/2004

Publisher : Pearson Education (US)

Page Length : 624mm

Page Size : 273mm