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Entrepreneurship by Peggy A. Lambing & Charles R. Kuehl
Provides a theoretical background for devising a business plan. This book presents a list of practical questions students can use to write their own plan. It features chapters on various aspects of entrepreneurship (starting, buying, and franchising; home-based businesses; family businesses).For a Small Business Management or Entrepreneurship course at the junior/senior undergraduate level. An indispensable guide for students considering an entrepreneurial career path. This simple, straightforward, highly proactive text provides a solid theoretical background for devising a business plan and goes one step further, presenting a detailed list of practical questions students can use to write their own plan. It features full chapters on the various aspects of entrepreneurship (e.g., starting, buying, and franchising; home-based businesses; family businesses); emphasizes how self-employment affects the entrepreneur and his/her family; and provides a step-by-step framework for developing and writing a business plan-complete with specific questions and checklists. |
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| Author(s) : | Format : Paperback Book |
| ISBN-10 : 0130200433 | ISBN-13 : 9780130200433 |
| RRP : £33.99 | Best available price : £ / $ |
| Prices as of : BST check live prices | |
Product Details:
Country Publication : United States
Publication Date : 27/09/1999
Publisher : Pearson Higher Education
Page Length : 301mm
Page Size : 254mm