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Intended for the student with no prior background in social psychology, this text covers the relationships existing between social influence, attitude change, and human behavior. It illustrates the principles of behavior and attitude change at the same time that they foster critical thinking skills on the part of the reader.This text, part of the "McGraw-Hill Series in Social Psychology", is for the student with no prior background in social psychology. Written by Philip Zimbardo and Michael Leippe, outstanding researchers in the field, the text covers the relationships existing between social influence, attitude change and human behavior. Through the use of current, real-life situations, the authors illustrate the principles of behavior and attitude change at the same time that they foster critical thinking skills on the part of the reader. |
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| Author(s) : Philip G. Zimbardo | Format : Paperback Book |
| ISBN-10 : 0070728771 | ISBN-13 : 9780070728776 |
| RRP : £41.99 | Best available price : £ / $ |
| Prices as of : BST check live prices | |
Series Title : McGraw-Hill Series in Social Psychology
Country Publication : United States
Publication Date : 01/04/1991
Publisher : McGraw-Hill Education - Europe
Page Length : 288mm
Page Size : 236mm