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E-Merging Media by Zerdick Axel & Arnold Picot & Klaus Schrape
Communication and the Media Economy of the Future
After the very successful ECC-Book on "E-conomy" this new report of the European Communication Council (ECC) analyzes from various perspectives the profound societal and economical change of the media economy, initiated by digitalization and networking. Against the background of the current media history, it highlights for example the role of the Internet hype as a pathfinder in a modified media society. The key question is concerned with how the medial future will be like. The report examines effects and new perspectives in the area of economy, society, and politics. The aspects of behavior, business models, legal and regulation questions, self-conception of society and media economy are mooted by international authors to enhance the reader's understanding of the medial future and to disclose options for action. |
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| Author(s) : Arnold Picot | Format : Hardback Book |
| ISBN-10 : 3540231382 | ISBN-13 : 9783540231387 |
| RRP : £54.00 | Best available price : £ / $ |
| Prices as of : BST check live prices | |
Product Details:
Series Title : European Communication Council Report
Country Publication : Germany
Publication Date : 01/11/2004
Publisher : Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Page Length : 400mm
Page Size : 248mm