"Economist" Pocket Strategy by The Economist

Essentials of Business Strategy from A to Z

Defines the essentials of strategy-making, with concise essays on planning and directing business campaigns and an A-Z of the practical things everyone in business who wants to succeed should know.

This guide provides information on the intricacies of business strategy through concise essays on strategic issues of the 1990s, mergers and acquisitions, management consultants, company boards and a strategy for the environment. The book also includes an A-Z of key terms and concepts from ABC method and alliance, to strategic control and window of opportunity.
Author(s) : The Economist Format : Hardback Book
ISBN-10 : 0241002400 ISBN-13 : 9780241002407
RRP : £10.99 Best available price : £ / $
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Product Details:

Series Title : "The Economist" books

Country Publication : United Kingdom

Publication Date : 28/04/1994

Publisher : Profile Books Ltd

Page Length : 208mm

Page Size : 199mm